Investment Overview

Transparent investment,
extraordinary returns.

Starting from ~$72k, your California Pools franchise comes with decades of brand equity, proven systems, and a support structure built for your success.

Total Investment

Full cost breakdown.

No hidden fees. No surprises. Here's exactly what your investment covers.

TypeAmountWhen Due
Initial Franchise Fee$45,000When you sign the Franchise Agreement
Travel and Living Expenses While Training$6,000As incurred
Initial Training Fee for Additional Person$0 - $500As incurred
Lease, Utility & Security Deposits$0 - $7,500As incurred
Leasehold Improvements$0 - $20,000As incurred
PHTA Membership$600 - $5,000As incurred
CPB Training Course and Certification$2,340As incurred
Contractor's License, Business License & Business Permit$0 - $5,000As incurred
Computer Equipment$5,000As incurred
Insurance$1,500 - $8,500As incurred
Grand Opening Marketing$5,000Before opening
Legal and Professional Fees$2,500 - $6,500As incurred
Additional Funds - 3 Months After Opening$5,000 - $10,000As incurred
Total$72,940 - $126,340

California Pools 2026 FDD, Item 7. See the Franchise Disclosure Document for complete investment details and notes.

What you pay to operate.

5%

Royalty Fee

of Gross Sales (billed monthly)

2%

Brand Fund Contribution

National marketing & brand development

$350/mo

Technology Fee

Proprietary software, CRM & project management

$45k

Initial Franchise Fee

One-time, paid at signing

Interactive Tool

Calculate your potential returns.

Use our interactive ROI calculator to model out your estimated returns based on your target market size, construction volume, and additional revenue streams. Adjust the sliders to see how the numbers change.

Protected exclusive territory
National vendor buying power
World-class training & support
Proven marketing systems
Proprietary technology suite

ROI calculator.

Estimate your potential returns. *For illustrative purposes only. See the FDD for actual figures.

30 pools
1080
$65,000
$40k$150k
20%
0%50%
New Construction Revenue$1,950,000
Remodel / Service Revenue$390,000
Total Gross Revenue$2,340,000
Cost of Goods (est. 58%)($1,357,200)
Royalty + Brand Fund (7%)($163,800)
Overhead (est. 12%)($280,800)
Estimated Net Profit$538,200

*This calculator is for educational and illustrative purposes only. Actual results will vary significantly based on territory, market conditions, management skill, and other factors. Consult the Franchise Disclosure Document (FDD) for complete financial performance information.

Investment Breakdown

Your investment, answered plainly.

Straight answers to the numbers behind opening a California Pools franchise.

How much does a California Pools franchise cost?

A California Pools franchise costs between $72,940 and $126,340 in total initial investment, including the one-time initial franchise fee of $45,000 and startup items such as lease and utility deposits, equipment, insurance, training, and additional working capital. Ongoing costs are a 5% royalty on gross sales, a 2% brand fund contribution, and a $350 monthly technology fee.

What is the initial franchise fee?

The California Pools initial franchise fee is $45,000, payable when you sign the Franchise Agreement. It grants you the rights to operate under our recognized brand within your designated territory, access to our proprietary systems and proven business model, and training and support for you and your team.

What territories are available?

California Pools offers protected, exclusive franchise territories across the United States. Available markets are updated on our Available Territories page, and each qualified owner operates within a designated territory so the market stays defensible.

Can a California Pools location be financed?

Yes. California Pools has partnered with Guidant Financial to help franchise partners secure financing through SBA loans, unsecured loans, portfolio loans, and equipment leasing. Our franchise development team can connect you with the right options.

Military Veterans
Firefighters
Law Enforcement
Paramedics & EMTs
Active Duty & Reserve

Honoring Those Who Serve

A franchise fee discount for our veterans & first responders.

California Pools proudly offers a discount program for qualified veterans and first responders. For individuals honorably discharged from any branch of the United States Military, or currently serving as a firefighter, law enforcement officer, paramedic, EMT, or similar emergency professional, the initial franchise fee is reduced by 10% (a savings of $4,500). This program may be revised or discontinued at any time.

10%

Off the Initial Franchise Fee

$4,500

Total Savings at Signing

$40,500

Reduced Franchise Fee

Thank you for your service.

California Pools team on site

Request the Full FDD & Financial Package

Our franchise development team will walk you through the complete financial picture.

No obligation. Your information is kept private.